GOOD DOGS DESERVE GREAT GEAR
We design our products to last forever, build everything by hand in Colorado and stand behind our products with the best warranty in the industry. Some want the cheapest, we want the best.
Designed for durability, strength, and comfort.
Instead of using materials that were “good enough”, the Lifetime Leash was built to be the last leash you’d ever need.
We knew we could create a better no-pull harness, building to a higher tolerance with the best materials available.
Poop bags - when you need them, you really need them. Nobody likes the pet owner that leaves waste out for the next unfortunate person to step in; the Lifetime Pouch will ensure...
BUY IT FOR LIFE
GUARANTEED FOR LIFE, EVEN IF YOUR PUP DESTROYS IT.®
We’ve road tested our gear as far as you can take it and we’re convinced there’s only one way it’s failing: Your dog ate it. No matter what happened or how it happened, we stand behind our products for life. Intentionally designed to be repaired, send it back and we’ll fix it in our Colorado shop and send it back, good as new. You bought it once, you shouldn’t have to buy it again.
BUILT FOR ADVENTURE
OUR STORY
We make really incredible dog gear because they deserve it. Our products help dogs be part of the adventure, keeping them safe, secure, and happy. We were living in a van for 18 months (with our dog) before we called Colorado home and, six years later, we’re still building and fixing everything by hand right here. It’s not the most efficient way to do it, but it’s certainly the best.
HUMAN-GRADE DOG GEAR
MATERIALS MATTER
If you want to create better gear, you have to start with better materials. It’s that simple. We build all our products with the exact same materials, hardware, and finishes we use on our own stuff.
LIFETIME LITE
OUR LEASH & COLLAR KIT THAT ADJUSTS TO ANY ADVENTURE
NEW ARRIVAL
LIFETIME BELT BAG
NEW ARRIVAL
LIFETIME PRO HARNESS
Our toughest collar available, built just for you.
LIFETIME PRO COLLAR
MAKE ANY COLLAR FI COMPATIBLE
FI SNAP
7 COLORS
SHIT KIT
KEEP TRAILS POOP-FREE
LIFETIME LOOP
TRAINING COLLAR DESIGNED FOR COMFORT
LIFETIME SLIP COLLAR
The Atlas Guide to Winter Hiking with Dogs
No More Missing Dogs: 7 Tips to Make Sure Your Dog Never Gets Lost Again
How to Make Sure you Feed your Pup Right
Collar vs. Harness - Why Your Dog Needs Both
